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PROJECT

YEAR 2 LAUNCH PROMO SERIES

AGENCY

RADLEY STUDIOS

 

CLIENT

Disney+

CHALLENGE

 

In Year 1, every family has signed up for the service. Going into Year 2, how do we connect to younger audiences without kids?  

 

STRATEGY

 

Communicate how the Disney universe is expanding with Disney+ as the beating heart where the stories everyone grew up with continue in bold new ways.   

 

WORK

 

My client, one of the streamer's top creative agencies, tapped me to script spots for each for Disney+ sub-brands Disney, Marvel, Pixar and Star Wars, and showing how Disney+ expands their universes, and contines their stories.

COMING TO THE SITE SOON